The Abu Dhabi Ports Group has announced the launch of “Noatum Middle East Logistics Services”, a new regional brand that will be led by Noatum , the logistics sector leader in the group.
The company aims to strengthen its commitment to providing leading logistics services in the Middle East market.
The new brand will take over the tasks of “Mico Logistics Services”, which has been providing outstanding services to the local market and the Gulf Cooperation Council countries for over four decades. It has been the cargo shipping arm of the logistics sector owned by Abu Dhabi Ports Group since its acquisition in 2020.
“Mico” has provided its services to multiple business sectors, benefiting from its modern fleet consisting of over 400 vehicles.
They have strong relationships with leading entities in the natural resources field in Abu Dhabi, where they have supported over 80% of the total projects in oil, gas, and petrochemicals.
With the integration of “Mico” with “Noatum for Logistics Services – Middle East,” regional stakeholders and partners will continue to benefit from the same superior level of logistics services, as well as the extensive operations and great flexibility that “Noatum ” is known for, along with its 60 years of experience and integrated global portfolio that includes terminal operations, maritime shipping services, and logistics operations.
In addition, operators will benefit from the global Noatum network, which includes 16 stations and 143 international offices, as well as a presence in 67 ports.
The team consists of over 4,200 experts and specialists who work in 27 countries across all major global markets and trade routes, including Europe, Asia, Africa, North America, and South America.
Antonio Campoi, CEO of Noatum-Logistics and the Abu Dhabi Ports Group, said: “Following the successful integration of Nawah into the Abu Dhabi Ports Group’s portfolio, we are pleased to announce the launch of Noatum Logistics – Middle East, to establish a brand that reflects our strong commitment to excellence in delivering our services to the region, which serves as a key gateway to global markets.”
He added: “Undoubtedly, maintaining the continuity of our current operations while integrating our regional partners into our global business system will provide exceptional value and an extensive and unprecedented range of services, enhancing our new brand.
At the same time, we will collaborate to attract global companies that can benefit from the comprehensive business system of the Abu Dhabi Ports Group, enabling us to contribute to directing activities and business towards the United Arab Emirates.”
On his part, Daniel Birasategui, the General Manager of Noatum Logistics – Middle East, and the CEO of Noatum Project Cargo – Logistics sector, Abu Dhabi Ports Group, said, “The launch of our new regional brand is a significant step for our team, as well as our clients and stakeholders.
We are committed to continuing to provide exceptional services, fully honoring all contracts and business relationships, and maintaining our usual operations.
As we look towards the future, our top priority will be to combine the strong reputation and extensive capabilities of ‘MICO’ with the integrated network of services and solutions offered by ‘Noatum ,’ in order to deliver leading and truly valuable market services throughout the supply chain, from the manufacturing plant to the end consumer.”
The company “Noatum ” is set to launch a promotional campaign for its new corporate identity in the coming weeks, which will include all assets and main locations in the region.
(WAM)